Applied ESG challenge
Five rooms in LEGO's future-of-play world. Twenty locks, each one an ESG dilemma: plastic dependence, climate impact, social responsibility, digital transformation and child safety. Open them all, build the strategy model, escape.
LEGO wants to keep growing responsibly. Weigh the evidence in the case study and decide which ESG dimension the responsible-play strategy should prioritise — then prove it with evidence.
Every secured room releases one strategy piece. Collect all 5 pieces to assemble your completed ESG strategy model.
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